The double holiday is coming to an end. On the evening of October 6, the Ministry of Culture and Tourism (hereinafter referred to as the "Ministry of Culture and Tourism") announced the latest holiday data. It is estimated that during the eight-day Mid-Autumn Festival + National Day holiday, the number of domestic tourist trips was 826 million, an increase of 4.1% compared with 2019; domestic tourism revenue was 753.43 billion yuan, an increase of 1.5% compared with 2019.

         Judging from the data of eight OTA platforms as of October 6, after three quarters, the service capacity of the domestic tourism market has gradually recovered. Domestic travel orders have increased nearly 2 times year-on-year, and outbound travel has increased more than 8 times year-on-year; homestays in popular domestic cities Bookings increased 1.5 times year-on-year in 2019, of which Kashgar homestay bookings increased 45 times year-on-year. Niche destinations and third- and fourth-tier cities continued to increase in popularity, with Citywalk, Countryside tourism, and cultural tourism "3C tourism" represented by Integration of Culture and Tourism is out of the circle.

         From the perspective of travel trends, travel across the country is very popular during the Double Festival, with cultural heritage tours, theme park tours, landscape tours, rural tours, etc. being very popular; there is an obvious trend of off-peak travel, with long-term tourists traveling two days in advance accounting for 10% of the total. An increase of 12% compared to 2019. In addition, in addition to relatively traditional sightseeing models, new formats such as ancient city light shows, immersive spaces, and music festivals have become the favorites of young consumers, with the number of trips increasing by 113% compared with 2019.